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Tourism and Tibetan Culture in Transition - A Place called Shangrila (Paperback)
Loot Price: R1,378
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Tourism and Tibetan Culture in Transition - A Place called Shangrila (Paperback)
Series: Routledge Contemporary China Series
Expected to ship within 12 - 17 working days
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This book explores the relationship between tourism, culture and
ethnic identity in Tibet in , focusing in particular on Shangrila,
a Tibetan region in Southwest China, to show how local 'Tibetan
culture' is reconstructed as a marketable commodity for tourists.
It analyses the socio-economic effects of Shangrila tourism in
Tibet, investigating who benefits economically, whilest also
considering its political implications and the ways in which
tourism might be linked to the negotiation and reassertion of
ethnic identity. It goes on to examine the spatial re-imagining
provoked by the development of tourism, and asks whether a tourist
destination inevitably becomes a 'pseudo-community' for the
visited. Can a fictitious name, invented for the sake of tourists,
still provide the 'natives' of a place with a sense of identity?
This book argues that conceptions of place are closely linked to
notions of social identity, and in the case of Shangrila
particularly to ethnic identity. Viewing the spatial as socially
constructed, and place-making as vital to social organisation, this
is a study of how place is constructed and contested. It describes
how local villagers and monastic elites have negotiated the area's
religious geography, how agents of the Communist state have
redefined it as a minority area, and how tourism developers are now
marketing the region as Shangrila for tourist consumption. It
outlines the different 'place-making' strategies utilised by the
various social actors, including local villagers to create the
communities in which they live, monastic elites to invent a
Buddhist Tibetan realm of 'religious geography', agents of the
People's Republic of China to define the area as part of the
communist state, and tourism developers to market the region as
'Shangrila' for tourist consumption. Overall, this book is an
insightful account of the complex links between tourism, culture
and Tibetanethnic identity in Tibet, and will be of interest to a
wide range of disciplines including social anthropology, sociology,
human geography, tourism and development studies.
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