Reputation Risk Management and Corporate Sustainability (Paperback)

The sustainability is a fundamental path that companies must follow to protect their reputation by a utilizing a holistic enterprise risk management approach. This book focuses how reputation risk management can be used to help manage the new emerging transformed reputational & sustainability risks currently facing corporations. Practical examples from the airline, airport and automotive business segments are presented in this book: Volkswagen AG, Lufthansa AG, Fraport AG and TAV Airport Holding. This book is addressed primarily to professionals, managers, academicians and researchers, but anyone with interest in contemporary issues in business and management.

General

Imprint:	Lap Lambert Academic Publishing
Country of origin:	Germany
Release date:	2010
First published:	2010
Authors:	Ayse Kucuk Yilmaz
Dimensions:	229 x 152 x 35mm (L x W x T)
Format:	Paperback - Trade
Pages:	624
ISBN-13:	978-3-8383-3628-2
Categories:	Books > Business & Economics > Business & management > Management & management techniques > General
LSN:	3-8383-3628-3
Barcode:	9783838336282

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