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Psychology of Behaviour Restrictions and Public Compliance in the Pandemic - Lessons from COVID-19 (Hardcover)
Loot Price: R4,067
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Psychology of Behaviour Restrictions and Public Compliance in the Pandemic - Lessons from COVID-19 (Hardcover)
Series: Lessons from the COVID-19 Pandemic
Expected to ship within 12 - 17 working days
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This volume examines the topic of compliance with COVID-19
restrictions, and the non-pharmaceutical measures taken by
governments in attempts to bring the pandemic under control.
Discovery that COVID-19 was largely transmitted through the air
meant that public health strategies were needed to limit close
physical contact between people. Epidemiological modelling offered
initial interventions to tackle the rate of spread, but to be
effective these measures were dependent on widespread public
adoption and compliance. This book examines the key theories and
empirical approaches to behavioural change and compliance, and
reviews research on their relative effectiveness in driving public
behaviour. Author Barrie Gunter considers four principal models
used: nudge theory, social identity-group processes theory, theory
of planned behaviour and the
capability-opportunity-motivation-behaviour (COM-B) model. Gunter
weighs the pros and cons of each, offers commentary on lessons that
can be learned from their application during the pandemic, and what
they may have to offer in a triangulated approach, theoretically,
methodologically and in terms of policy making. Examining not just
the extent of compliance but also the psychological drivers of this
behaviour over time, this is essential reading for students and
researchers in psychology, public health and medical sciences, and
policy makers assessing government strategies, responses and
performance.
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