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Aktuelle Forschungsfragen Im Dienstleistungsmarketing (German, Paperback, 2009 ed.) Loot Price: R2,016
Discovery Miles 20 160
Repayment Terms: R189 pm x 12*
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Aktuelle Forschungsfragen Im Dienstleistungsmarketing (German, Paperback, 2009 ed.): Bernd Stauss

Aktuelle Forschungsfragen Im Dienstleistungsmarketing (German, Paperback, 2009 ed.)

Bernd Stauss; Contributions by Christoph Bayer

Series: Fokus Dienstleistungsmarketing

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Loot Price R2,016 Discovery Miles 20 160 | Repayment Terms: R189 pm x 12*

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Der Sammelband enthalt Beitrage zum 13. Dienstleistungsmarketing-Workshop, der im Jahre 2008 vom Lehrstuhl fur Dienstleistungsmanagement an der Katholischen Universitat Eichstatt-Ingolstadt ausgerichtet wurde. Die Aufsatze geben einen Uberblick zu aktuellen marketingpolitischen Fragen in Dienstleistungsunternehmen."

General

Imprint: Gabler Verlag
Country of origin: Germany
Series: Fokus Dienstleistungsmarketing
Release date: December 2008
First published: December 2008
Editors: Bernd Stauss
Contributors: Christoph Bayer
Dimensions: 210 x 148 x 14mm (L x W x T)
Format: Paperback - Trade
Pages: 256
Edition: 2009 ed.
ISBN-13: 978-3-8349-1161-2
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 3-8349-1161-5
Barcode: 9783834911612

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