Sensing the Future to Compete in the Present Offers a proven
approach for making sense out of future challenges and devising
positive responses, using methods developed by the respected
Institute for the Future Features examples of how organizations
like Procter & Gamble, Disney, Reuters, UPS, and the Centers
for Disease Control have put the approach into practice Includes
the institute's ten-year forecast of trends, challenges, and
opportunitiesThese days, every leader struggles with a paradox: you
can't predict the future, but you have to be able to make sense of
it to thrive. In the age of the Internet, everyone knows what's
new, but to succeed you have to be able to sort out what's
important, devise strategies based on your own point of view, and
get there ahead of the crowd.Bob Johansen shares techniques the
Institute for the Future has been refining for nearly forty years
to help leaders navigate what, borrowing a term from the Army War
College, he calls the VUCA world: a world characterized by
volatility, uncertainty, complexity, and ambiguity. As the
institute's ten-year forecast makes clear, leaders now face fewer
problems with neat solutions and more dilemmas: recurring, complex,
messy, and puzzling situations. Get There Early lays out the
institute's three-step Foresight to Insight to Action Cycle that
will allow readers to sense, make sense of, and win with dilemmas.
Johansen offers specific techniques, ranging from storytelling to
simulation gaming, as well as real-world examples to help readers
turn the VUCA world on its head through creative use of vision,
understanding, clarity, and agility. This book offers hope for
leaders facing the constant tension - a dilemma in itself - between
judging too soon and deciding too late.
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