Designed for educators, researchers, practitioners, or anyone
interested in maximizing human potential, Motivation for Learning
and Performance outlines 50 key motivation principles based on the
latest scientific evidence from the disciplines of psychology,
education, business, athletics, and neurology. Using a highly
applied and conversational style, the book is designed to inform
the reader about how to diagnosis, analyze, and mediate learning
and performance challenges influenced by motivation. The book
features chapters on the biopsychology of motivation, how
motivation changes across the lifespan, and the important influence
of culture on motivated behavior. Three chapters are devoted to
practical strategies and the implementation of motivational change.
Special sections are included on enhancing motivation at work, in
the classroom, in competitive environments, and during online
education. Hoffman employs the innovative approach of using his
interviews with "real" people including many notable personalities
across diverse cultures and disciplines to illustrate motivated
behavior. For example, readers will learn what motivated the
colossal investment fraud masterminded by Bernie Madoff, the
intimate thoughts of former NFL superstar Nick Lowery when he
missed a field goal, and the joys and tribulations of
Emmy-nominated "Curb your Enthusiasm" actress Cheryl Hines. The
book provides a practical, applied, and multi-disciplinary resource
for anyone interested in motivation and performance, but especially
for university students at the graduate or undergraduate level
studying education, psychology, business, leadership, hospitality,
sports management, or military science. Additionally, the writing
style and eclectic nature of the text will appeal to readers of
non-fiction who can use the book to gain self-awareness to enhance
performance of themselves or others.
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