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The Emergence of the Urban Entrepreneur - How the Growth of Cities and the Sharing Economy Are Driving a New Breed of Innovators (Hardcover)
Loot Price: R1,692
Discovery Miles 16 920
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The Emergence of the Urban Entrepreneur - How the Growth of Cities and the Sharing Economy Are Driving a New Breed of Innovators (Hardcover)
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Combining emerging trends in collaboration, democratization, and
urbanization, this book examines the emergence of entrepreneurship
and innovation as a primarily urban phenomenon, explains why urban
environments are rapidly attracting global innovators across three
distinct forms of "urbanpreneurship," and lights the path forward
for entrepreneurs, innovators, and city governments. The world is
urbanizing rapidly. Currently, 600 cities account for 60 percent of
the global economy; by 2025, it is predicted that the top 100
cities will account for 35 percent of the world's economy. Emerging
trends in collaboration, the sharing economy, and innovation are
opening up new opportunities for entrepreneurs in urban
environments-"urbanpreneurs"-to participate in everything from tech
startups in cities (instead of suburban tech parks) to makers and
on-demand service providers to roles in civic entrepreneurship for
those interested in solving the challenges that growing cities are
facing. Readers of this book will understand how the converging
trends of collaboration, democratization, and urbanization are
rapidly attracting global innovators to cities capable of creating
the enabling environment for aspiring innovators. The book
discusses how entrepreneurs can best capitalize on the
opportunities in urban settings, identifies what large and small
cities can do to encourage more urbanpreneurship, and concludes
with a consideration of the future of entrepreneurship in urban
environments. Documents how the integration of three converging
trends-collaboration, democratization, and urbanization-contribute
to what the author calls the "Urbanpreneur Spiral" Presents
eye-opening insights and reflections on the current and future
state of entrepreneurship and innovation in society Explains why
today's cities are the primary source of opportunities for new
entrepreneurs Pays much-needed attention to the growing role of
local governments in fostering entrepreneurship and innovation
General
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