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Fitness, Technology and Society - Amusing Ourselves to Life (Hardcover)
Loot Price: R4,355
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Fitness, Technology and Society - Amusing Ourselves to Life (Hardcover)
Series: Routledge Research in Sport, Culture and Society
Expected to ship within 12 - 17 working days
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The fitness industry is experiencing a new boom characterized by
the proliferation of interactive and customizable technology, from
exercise-themed video games to smartphone apps to wearable fitness
trackers. This new technology presents the possibility of boundless
self-tracking, generating highly personalized data for
self-assessment and for sharing among friends. While this may be
beneficial - for example, in encouraging physical activity - the
new fitness boom also raises important questions about the very
nature of our relationship with technology. This is the first book
to examine these questions through a critical scholarly lens.
Addressing key themes such as consumer experience, gamification,
and surveillance, Fitness, Technology and Society argues that
fitness technologies - by 'datafying' the body and daily experience
- are turning fitness into a constant pursuit. The book explores
the origins of contemporary fitness technologies, considers their
implications for consumers, producers, and for society in general,
and reflects on what they suggest about the future of fitness
experience. Casting new light on theories of technology and the
body, this is fascinating reading for all those interested in
physical cultural studies, technology, and the sociology of sport.
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