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Books > Arts & Architecture > Industrial / commercial art & design > Illustration & commercial art
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BRANDLife: Concept Stores & Pop-ups - Integrated brand systems in graphics and space (Paperback)
Loot Price: R802
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BRANDLife: Concept Stores & Pop-ups - Integrated brand systems in graphics and space (Paperback)
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Concept stores are about discovery and experience. In a world of
options, these stores pull together products from different lines
and brands, odds and ends, to weave a story or cultivate a way of
living that inspires. To keep it fresh and interesting, regular
updates and narrative display help purvey this attitude, and a
well-designed branding scheme solidifies their philosophy. In
recognising the true power of design, the 60 concept stores and
pop-ups featured in BRANDLife: Concept stores & pop-ups
demonstrate how fashionable graphic identities and interiors help
put forward lifestyle ideas beyond what their products are
originally designed for. The showcase will examine retail
settlements with diverse focuses, from food and fashion to a total
lifestyle, that trades utilitarian products and cultural offerings.
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