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Market Morality and Company Size (Paperback, Softcover reprint of the original 1st ed. 1991)
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Market Morality and Company Size (Paperback, Softcover reprint of the original 1st ed. 1991)
Series: Issues in Business Ethics, 2
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Henk van Luijk A continuing debate Business life and ethics have
always had an uneasy relationship. Together they feel
uncomfortable, separated from each other they feel truncated. But,
in more ways than one they need each other. For, to paraphrase a
famous expression of the philosopher Kant: business without an
ethical orientation is blind, and ethics without business
experience is void. There are two different reasons for this uneasy
relationship, a moral and an economic one. Business activities are
essentially motivated by the striving for profit, whereas ethical
considerations are marked by an equal attention given to the
interests of all relevant others. This is the moral reason. The
economic reason is implied in the conviction that the market
constitutes a morally neutral zone, or, to put it positively, that
market participants take care not only of themselves but also of
the general welfare by behaving in accordance with market rules and
regulations. Both reaso s playa role in discussions on the rela
tion between business and ethics. For several decades, and more
specifically since the beginning of the eighties, we have witnessed
a continuing debate concerning the social responsibility of
business, the content and extension of that responsibility and its
moral and ideological basis. Positions are defended by business
representatives and academics alike, under similar such headings as
' social responsibility of business' or 'corporate responsibility',
'business ethics', 'corporate ethics' or 'market morality'. Two,
perhaps three, clusters of questions present themselves as
particularly urgent."
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