Books > Business & Economics > Business & management > Management of specific areas > Production & quality control management
|
Buy Now
Product Management For Dummies (Paperback)
Loot Price: R468
Discovery Miles 4 680
You Save: R189
(29%)
|
|
Product Management For Dummies (Paperback)
(sign in to rate)
List price R657
Loot Price R468
Discovery Miles 4 680
You Save R189 (29%)
Expected to ship within 9 - 15 working days
|
Your one-stop guide to becoming a product management prodigy
Product management plays a pivotal role in organizations. In fact,
it's now considered the fourth most important title in corporate
America yet only a tiny fraction of product managers have been
trained for this vital position. If you're one of the hundreds of
thousands of people who hold this essential job or simply aspire to
break into a new role Product Management For Dummies gives you the
tools to increase your skill level and manage products like a pro.
From defining what product management is and isn't to exploring the
rising importance of product management in the corporate world,
this friendly and accessible guide quickly gets you up to speed on
everything it takes to thrive in this growing field. It offers
plain-English explanations of the product life cycle, market
research, competitive analysis, market and pricing strategy,
product roadmaps, the people skills it takes to effectively
influence and negotiate, and so much more. * Create a winning
strategy for your product * Gather and analyze customer and market
feedback * Prioritize and convey requirements to engineering teams
effectively * Maximize revenues and profitability Product managers
are responsible for so much more than meets the eye and this
friendly, authoritative guide lifts the curtain on what it takes to
succeed.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.