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Books > History > American history
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Media Representations of Retail Work in America (Hardcover)
Loot Price: R1,902
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Media Representations of Retail Work in America (Hardcover)
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The retail trade has undergone tremendous changes over the course
of the 20th century in the United States, and media narratives have
reflected these changes. Media Representations of Retail Work in
America explores representations of retail workers in popular
media. Offering close readings of various texts including films,
television shows, advertisements, and internet memes, Brittany
Clark traces the development of the trade as a career opportunity
that required a distinct set of skills in the early twentieth
century until today, when the job has been deskilled and retail
workers struggle with low pay and lack of benefits.
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