0
Your cart

Your cart is empty

Books > Computing & IT > Applications of computing > Artificial intelligence

Buy Now

Handbook of Research on Applied AI for International Business and Marketing Applications (Hardcover) Loot Price: R8,920
Discovery Miles 89 200
Handbook of Research on Applied AI for International Business and Marketing Applications (Hardcover): Bryan Christiansen,...

Handbook of Research on Applied AI for International Business and Marketing Applications (Hardcover)

Bryan Christiansen, Tihana I?1/2krinjari?

 (sign in to rate)
Loot Price R8,920 Discovery Miles 89 200 | Repayment Terms: R836 pm x 12*

Bookmark and Share

Expected to ship within 10 - 15 working days

Artificial intelligence (AI) describes machines/computers that mimic cognitive functions that humans associate with other human minds, such as learning and problem solving. As businesses have evolved to include more automation of processes, it has become more vital to understand AI and its various applications. Additionally, it is important for workers in the marketing industry to understand how to coincide with and utilize these techniques to enhance and make their work more efficient. The Handbook of Research on Applied AI for International Business and Marketing Applications is a critical scholarly publication that provides comprehensive research on artificial intelligence applications within the context of international business. Highlighting a wide range of topics such as diversification, risk management, and artificial intelligence, this book is ideal for marketers, business professionals, academicians, practitioners, researchers, and students.

General

Imprint: Business Science Reference
Country of origin: United States
Release date: September 2020
Editors: Bryan Christiansen • Tihana I?1/2krinjari?
Dimensions: 279 x 216 x 51mm (L x W x T)
Format: Hardcover
Pages: 400
ISBN-13: 978-1-79985-077-9
Categories: Books > Business & Economics > Economics > International economics > General
Books > Business & Economics > Business & management > Sales & marketing > General
Books > Computing & IT > Applications of computing > Artificial intelligence > General
Promotions
LSN: 1-79985-077-3
Barcode: 9781799850779

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

The Hitchhiker's Guide To AI - The…
Arthur Goldstuck Paperback R330 R270 Discovery Miles 2 700
African Artificial Intelligence…
Mark Nasila Paperback R350 R296 Discovery Miles 2 960
Digital Dharma - How AI Can Elevate…
Deepak Chopra Paperback R430 R388 Discovery Miles 3 880
Artificial Intelligence for Neurological…
Ajith Abraham, Sujata Dash, … Paperback R4,171 Discovery Miles 41 710
Temporal Data Mining via Unsupervised…
Yun Yang Paperback R1,242 Discovery Miles 12 420
Machine Learning and Data Mining
I Kononenko, M Kukar Paperback R2,019 Discovery Miles 20 190
Intelligent Communication Systems…
Nobuyoshi Terashima Hardcover R1,611 Discovery Miles 16 110
Constructions at Work - The nature of…
Adele Goldberg Hardcover R2,133 Discovery Miles 21 330
Aircraft of the Special Forces
Edward Ward Hardcover R537 R484 Discovery Miles 4 840
Happimetrics - Leveraging AI to Untangle…
Peter A. Gloor Hardcover R2,984 Discovery Miles 29 840
Advanced Introduction to Law and…
Woodrow Barfield, Ugo Pagallo Paperback R716 Discovery Miles 7 160
Research Handbook on the Law of…
Woodrow Barfield, Ugo Pagallo Paperback R1,632 Discovery Miles 16 320

See more

Partners