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Travel Journalism - Informing Tourists in the Digital Age (Hardcover)
Loot Price: R4,508
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Travel Journalism - Informing Tourists in the Digital Age (Hardcover)
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In the last decade, with the success of review sites and online
commentaries and the increased accessibility of travel information
online, the job of a traditional travel journalist is being
challenged. Travel Journalism closely examines the impact of
digital media and technology on this specialist area of journalism
and how professionals working in travel media today are adapting to
it. Bryan Pirolli draws on a wealth of professional experience to
present both practical guidance and a theoretical analysis of
travel journalism. Through interviews with content providers -
including journalists and bloggers - the book explores new ways of
thinking about this profession. Looking at the relationship between
travel journalists, social media and influencers, the book asks how
travel journalists might rethink their work for more constructive
purposes and how they should respond to innovations like the
ever-growing sharing economy. The book also explores how
journalistic ethics can be preserved as concerns around 'sponsored
content' and 'paid influencers' remain widespread. For students and
professionals looking to better understand the role of the travel
journalist in the digital age, this book is an invaluable resource.
Pirolli comprehensively assesses the challenges and the
opportunities for success that actors in travel media are now
presented with and encourages readers to proactively embrace them.
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