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Herausforderung Kundenbindung (German, Paperback, 2006 ed.) Loot Price: R2,503
Discovery Miles 25 030
Repayment Terms: R235 pm x 12*
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Herausforderung Kundenbindung (German, Paperback, 2006 ed.): Carsten Rennhak

Herausforderung Kundenbindung (German, Paperback, 2006 ed.)

Carsten Rennhak

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Loot Price R2,503 Discovery Miles 25 030 | Repayment Terms: R235 pm x 12*

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Die Autoren setzen sich mit den erfolgskritischen Grundlagen der Kundenbindung auseinander und zeigen die Mangel traditioneller Ansatze auf. Zahlreiche Fallstudien befassen sich mit den verschiedenen Herausforderungen bei der konkreten Umsetzung von Kundenbindungsmassnahmen und -programmen in der Unternehmenspraxis.
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General

Imprint: Deutscher Universitats Verlag
Country of origin: Germany
Release date: June 2006
First published: 2006
Editors: Carsten Rennhak
Dimensions: 210 x 148 x 18mm (L x W x T)
Format: Paperback
Pages: 297
Edition: 2006 ed.
ISBN-13: 978-3-8350-0400-9
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 3-8350-0400-X
Barcode: 9783835004009

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