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Books > Business & Economics > Business & management > Business strategy
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Cases on Technology Innovation - Entrepreneurial Successes and Pitfalls (Hardcover)
Loot Price: R4,599
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Cases on Technology Innovation - Entrepreneurial Successes and Pitfalls (Hardcover)
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Innovations in technology over the past 20 years offer great
insight into entrepreneurial successes and pitfalls. Much of
technology innovation is the result of pioneers with the unique
vision of introducing new products or services, creating wealth,
and perhaps becoming famous. These pioneers, referred to as
entrepreneurs, are the foundation upon which technological
advancements are made. Cases on Technology Innovation:
Entrepreneurial Successes and Pitfalls is a compilation of theory,
research, and practice in the areas of technology transfer,
innovation, and commercialization. It includes illustrations and
examples of entrepreneurial successes and pitfalls in university,
industry, government, and international settings. Its main focus is
on the technological innovation of products and services to meet
the virtual demands of an international marketplace, therefore
making it ideal for everyone from researchers and professors to
business executives and technical staff.
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