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Books > Arts & Architecture > Performing arts > Individual actors & performers
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James Dean Transfigured - The Many Faces of Rebel Iconography (Paperback)
Loot Price: R583
Discovery Miles 5 830
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James Dean Transfigured - The Many Faces of Rebel Iconography (Paperback)
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Loot Price R583
Discovery Miles 5 830
Expected to ship within 10 - 15 working days
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After the death of James Dean in 1955, the figure of the teen rebel
permeated the globe, and its presence is still felt in the
twenty-first century. Rebel iconography--which does not have to
resemble James Dean himself, but merely incorporates his
disaffected attitude--has become an advertising mainstay used to
sell an array of merchandise and messages. Despite being overused
in advertisements, it still has the power to surprise when used by
authors and filmmakers in innovative and provocative ways. The
rebel figure has mass appeal precisely because of its ambiguities;
it can mean anything to anyone. The global appropriation of rebel
iconography has invested it with fresh meanings. Author Claudia
Springer succeeds here in analyzing both ends of the spectrum--the
rebel icon as a tool in upholding capitalism's cycle of
consumption, and as a challenge to that cycle and its accompanying
beliefs. In this groundbreaking study of rebel iconography in
international popular culture, Springer studies a variety of texts
from the United States and abroad that use this imagery in
contrasting and thought-provoking ways. Using a cultural studies
approach, she analyzes films, fiction, poems, Web sites, and
advertisements to determine the extent to which the icon's
adaptations have been effective as a response to the actual social
problems affecting contemporary adolescents around the world.
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