This book traces the development of a fully marketised higher
education system in England over a 30-year period, and identifies
five distinct stages of market reforms culminating in the Higher
Education and Research Act (HMSO, 2017). The Act shifted the risks
of institutional failure (and the prospect of market exit) onto
applicants, presenting them with ever more applicant choice
information and encouraging them to use their consumer behaviour to
oblige weaker providers' lower tuition fees or lose market share to
new competitors. The new regulatory regime represents a marked
departure from previous attempts to introduce market dynamism into
the sector and places the English HE system at the forefront of a
global trend of system marketisation. The book employs a critical
policy discourse analysis and addresses several key aspects of the
current higher education policy landscape. It considers the extent
to which there been a continuity of policy from the encouragement
of efficiencies and accountability in the 1980s to the emphasis on
competition and risk in 2017; whether the marketisation process is
designedly cumulative or has developed in response to factors
beyond the control of policymakers; and what the English case can
tell us about the nature of neoliberalism and the future
trajectories of other national systems in the process of
marketising and differentiating their institutions.
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