Books > Business & Economics > Industry & industrial studies > Media, information & communication industries
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Media Industry Studies (Hardcover)
Loot Price: R1,390
Discovery Miles 13 900
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Media Industry Studies (Hardcover)
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The study of media industries has become a thriving subfield of
media studies. It already comprises a diverse intellectual history,
a range of fascinating questions and topics, and many theoretical
and methodological frameworks. Media Industry Studies provides the
roadmap to this vibrant area of study. Blending a comprehensive
overview of foundational literature with an examination of the
varied scales and sites media industry studies have considered, the
book explores connections among research questions, topics, and
methodologies. It includes examples from many media industries -
film, television, journalism, music, games - and incorporates
emerging scholarship considering the industrial contexts of social
and internet-distributed media. Offering an account of the
intellectual traditions and approaches that have defined the
subfield to date, Media Industry Studies is an indispensable
resource for upper-level undergraduates, postgraduates, and
scholars.
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