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Narrating Sustainability through Storytelling (Paperback) Loot Price: R1,140
Discovery Miles 11 400
Narrating Sustainability through Storytelling (Paperback): Daniel Fischer, Sonja Fucker, Hanna Selm, Anna Sundermann

Narrating Sustainability through Storytelling (Paperback)

Daniel Fischer, Sonja Fucker, Hanna Selm, Anna Sundermann

Series: Routledge-SCORAI Studies in Sustainable Consumption

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Loot Price R1,140 Discovery Miles 11 400 | Repayment Terms: R107 pm x 12*

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Stories and narratives are powerful tools for explaining the world around us. This book explores storytelling as a way of engaging audiences with sustainable development issues and reflects on the opportunities and limitations of storytelling for sustainability as an innovative approach to sustainability communication. Bringing together voices and perspectives from research and practice, this volume explores the ways in which storytelling can support change toward sustainability. Unlike other anthologies, the book first provides a sound scientific basis by unfolding the storytelling approach and presenting empirical studies on its impact on effects. It clarifies important terms and presents recent findings on the impact of storytelling on sustainability from an extensive 3-year research project on this question. The second part shows how storytelling can be used in different fields of practice to communicate sustainability in more engaging and effective ways. Here, the main focus is on not only case-based accounts of positive change, but also tensions, arising from the application of storytelling for sustainability in journalism, higher education, corporate communication, or science communication. Combining theory with practical examples, this innovative book will be a great resource for students and scholars of environmental communication and sustainable development, as well as professionals working in related fields.

General

Imprint: Taylor & Francis
Country of origin: United Kingdom
Series: Routledge-SCORAI Studies in Sustainable Consumption
Release date: December 2022
First published: 2023
Editors: Daniel Fischer • Sonja Fucker • Hanna Selm • Anna Sundermann
Dimensions: 234 x 156 x 12mm (L x W x T)
Format: Paperback
Pages: 142
ISBN-13: 978-1-03-235270-1
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Reference & Interdisciplinary > Interdisciplinary studies > Development studies
Books > Business & Economics > Economics > Development economics
Books > Business & Economics > Business & management > Sales & marketing > Advertising
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Press & journalism
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LSN: 1-03-235270-1
Barcode: 9781032352701

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