Most of us know there is a payoff to looking good, and in the
quest for beauty we spend countless hours and billions of dollars
on personal grooming, cosmetics, and plastic surgery. But how much
better off are the better looking? Based on the evidence, quite a
lot. The first book to seriously measure the advantages of beauty,
"Beauty Pays" demonstrates how society favors the beautiful and how
better-looking people experience startling but undeniable benefits
in all aspects of life. Noted economist Daniel Hamermesh shows that
the attractive are more likely to be employed, work more
productively and profitably, receive more substantial pay, obtain
loan approvals, negotiate loans with better terms, and have more
handsome and highly educated spouses. Hamermesh explains why this
happens and what it means for the beautiful--and the
not-so-beautiful--among us.
Exploring whether a universal standard of beauty exists,
Hamermesh illustrates how attractive workers make more money, how
these amounts differ by gender, and how looks are valued
differently based on profession. He considers whether extra pay for
good-looking people represents discrimination, and, if so, who is
discriminating. Hamermesh investigates the commodification of
beauty in dating and how this influences the search for intelligent
or high-earning mates, and even examines whether government
programs should aid the ugly. He also discusses whether the
economic benefits of beauty will persist into the foreseeable
future and what the "looks-challenged" can do to overcome their
disadvantage.
Reflecting on a sensitive issue that touches everyone, "Beauty
Pays" proves that beauty's rewards are anything but
superficial.
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