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Kundenbindung in Jungen, Innovativen Unternehmen - Der Erfolgsbeitrag Loyalen Kundenverhaltens (German, Paperback, 2009 ed.) Loot Price: R2,320
Discovery Miles 23 200
Kundenbindung in Jungen, Innovativen Unternehmen - Der Erfolgsbeitrag Loyalen Kundenverhaltens (German, Paperback, 2009 ed.):...

Kundenbindung in Jungen, Innovativen Unternehmen - Der Erfolgsbeitrag Loyalen Kundenverhaltens (German, Paperback, 2009 ed.)

Daniela Alexa Brinkmann; Foreword by Prof Dr Malte Brettel

Series: Entrepreneurship

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Loot Price R2,320 Discovery Miles 23 200 | Repayment Terms: R217 pm x 12*

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Daniela Alexa Brinkmann analysiert die okonomische Bedeutung von Kundenbindung fur junge, innovative Unternehmen. Sie untersucht das Wiederkauf-, Weiterempfehlungs-, und Feedbackverhalten von Kunden der Zielgruppe als Auspragungsformen von Loyalitat.
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General

Imprint: Gabler Verlag
Country of origin: United Kingdom
Series: Entrepreneurship
Release date: October 2008
First published: October 2008
Authors: Daniela Alexa Brinkmann
Foreword by: Prof Dr Malte Brettel
Dimensions: 210 x 148 x 22mm (L x W x T)
Format: Paperback - Trade
Pages: 407
Edition: 2009 ed.
ISBN-13: 978-3-8349-1286-2
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 3-8349-1286-7
Barcode: 9783834912862

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