In his influential work, Strategy Safari, Henry Mintzberg and
his colleagues presented ten schools of strategic thought. In this
impressive book, Dany Jacobs demonstrates that the real world of
strategic management is much wider and richer.
In Mapping Strategic Diversity, Jacobs distinguishes between
'cockpit theories' of strategy, which bring rational analysis to
the forefront, and process-oriented social science approaches,
which bring in a wider array of influences to the theory and
practice of business planning. Presenting 22 different approaches
to strategy making, this book:
- provides a comprehensive overview of the field
- guides the reader in developing theoretical and practical
skills
- helps develop both high and low level strategic thinking
This textbook is a useful analysis for practising managers, but
really comes into its own as an advanced introduction to the field
of strategic management; having read this book, students are fully
armed to enter the strategy jungle
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