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Books > Business & Economics > Economics > Microeconomics
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Understanding Business Processes (Paperback, New)
Loot Price: R1,826
Discovery Miles 18 260
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Understanding Business Processes (Paperback, New)
Series: Understanding Business
Expected to ship within 12 - 19 working days
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What do business organizations do? The results of business
behaviour can be observed and experienced in the form of the goods
that are produced. However what goes on within organizations is
often hidden from the outside world. This reader enables the
student to make sense of business behaviour by offering an
understanding of what organizations do. The book is underpinned by
a systems perspective and takes a process view of organizations.
This enables it to demonstrate that any business is a number of
interrelated business processes and that success is determined by
the extent to which these activities add value whilst minimising
cost. Specifically the book focuses on: activities through which
the organization interacts with its customers including marketing
and sales; how organizations process materials including purchasing
and manufacturing; and forms of business organization, with a
critical account of new paradigms including business process
re-engineering. The book features articles by leading business
gurus including Michael Porter, Philip Kotler and John Kay.
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