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Ugandan Music in the Marketing Era - The Branded Arena (Hardcover, 1st ed. 2015) Loot Price: R3,304
Discovery Miles 33 040
Repayment Terms: R310 pm x 12*
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Ugandan Music in the Marketing Era - The Branded Arena (Hardcover, 1st ed. 2015): David G. Pier

Ugandan Music in the Marketing Era - The Branded Arena (Hardcover, 1st ed. 2015)

David G. Pier

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Loot Price R3,304 Discovery Miles 33 040 | Repayment Terms: R310 pm x 12*

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David G. Pier offers an ethnographic study of the Senator Extravaganza traditional dance competition in Uganda, and the performers, marketers, and other actors who were involved in it. Pier illustrates the event as part of a broader moment in Ugandan and African public culture - one in which marketing is playing an increasingly dominant role.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: October 2015
First published: 2015
Authors: David G. Pier
Dimensions: 216 x 140 x 14mm (L x W x T)
Format: Hardcover
Pages: 205
Edition: 1st ed. 2015
ISBN-13: 978-1-137-54939-6
Categories: Books > Arts & Architecture > Performing arts > Dance > General
Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General
Books > Business & Economics > Business & management > Sales & marketing > General
Books > Social sciences > Sociology, social studies > Anthropology > Social & cultural anthropology > General
LSN: 1-137-54939-4
Barcode: 9781137549396

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