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Books > Health, Home & Family > Self-help & practical interests > Personal finance
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Your New Money Story - The Beliefs, Behaviors, and Brain Science to Rewire for Wealth (Hardcover)
Loot Price: R783
Discovery Miles 7 830
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Your New Money Story - The Beliefs, Behaviors, and Brain Science to Rewire for Wealth (Hardcover)
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Neuroscientists estimate that over 90 percent of our operating
systems-beliefs, behaviors, patterns-are unconscious. Since the
surface story determines less than 10 percent of our decisions, how
can we illuminate the shadow story responsible for over 90 percent
of what we do each day? Once we systematically understand our
relationship with money, can we overcome the mind and brain's
resistance to change? Especially when so many of the current
popular strategies for change are contrary to the way the mind and
brain work? Each money story line contains unspoken assumptions,
emotional agendas, and unconscious meanings. Money becomes a portal
to the immaterial and the intangible, a Rorschach onto which we
project our needs and hopes. Your New Money Story: The Beliefs,
Behaviors, and Brain Science to Rewire for Wealth combines
twenty-five years of psychiatric and psychoanalytic practice and
over a dozen years of professional and executive mentor coaching
with groundbreaking research in psychology, neuroscience, and
behavioral economics to show readers how to recognize money
behaviors ghostwritten by hidden assumptions, overcome the brain's
patterned responses that lead to bad decisions, harness the power
of regulating states of mind, develop the art and neuroscience of
money strategies, and identify and remedy emotionally based money
mistakes and financial fallacies. The ROADMAP System deconstructs
the process of understanding a money story to systematically
construct a new one to write new mind software and rewire the brain
for wealth.
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