While scores of strategic management books have been written, many
books fail to take into consideration the influences that shape and
constrain managers' ability to formulate and execute well-thought
out strategies. Demystifying Your Business Strategy acknowledges
and harnesses those influences, providing practitioners with a
helpful new approach to developing and maintaining a competitive
advantage. In this book, David Lei and John W. Slocum offer readers
a comprehensive overview of the drivers of evolutionary advantage,
recognizing that sources of competitive advantage for any
organization will necessarily shift and evolve in response to
changes in the industry environment. Demystifying Your Business
Strategy also offers practical insights on how to spot "inflection
points" of strategic transition and identify signals that indicate
when an organization needs to develop a new source of competitive
advantage. With in-depth discussion of the four different types of
business strategies that many firms pursue and the strategic
disciplines that support them, this book can provide significant
insight and direction to managers at all levels within an
organization.
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