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Books > Business & Economics > Business & management > Sales & marketing > Customer services

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Using Information to Develop a Culture of Customer Centricity - Customer Centricity, Analytics, and Information Utilization (Paperback) Loot Price: R615
Discovery Miles 6 150
Using Information to Develop a Culture of Customer Centricity - Customer Centricity, Analytics, and Information Utilization...

Using Information to Develop a Culture of Customer Centricity - Customer Centricity, Analytics, and Information Utilization (Paperback)

David Loshin, Abie Reifer

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Loot Price R615 Discovery Miles 6 150 | Repayment Terms: R58 pm x 12*

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"Using Information to Develop a Culture of Customer Centricity" sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins with an overview list of 8-10 precepts associated with a business-focused view of the knowledge necessary for developing customer-oriented business processes that lead to excellent customer experiences resulting in increased revenues. Each chapter delves into each precept in more detail.

General

Imprint: Morgan Kaufmann Publishers In
Country of origin: United States
Release date: November 2013
First published: 2013
Authors: David Loshin • Abie Reifer
Dimensions: 229 x 152 x 6mm (L x W x T)
Format: Paperback
Pages: 108
ISBN-13: 978-0-12-410543-0
Categories: Books > Business & Economics > Business & management > Sales & marketing > Customer services
LSN: 0-12-410543-2
Barcode: 9780124105430

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