This book contributes to the history of classical rhetoric by
focusing on how key terms helped to conceptualize and organize the
study and teaching of oratory. David Timmerman and Edward Schiappa
demonstrate that the intellectual and political history of Greek
rhetorical theory can be enhanced by a better understanding of the
emergence of 'terms of art' in texts about persuasive speaking and
argumentation. The authors provide a series of studies to support
their argument. They describe Plato's disciplining of dialgesthai
into the Art of Dialectic, Socrates' alternative vision of
philosophia, and Aristotle's account of demegoria and symboule as
terms for political deliberation. The authors also revisit
competing receptions of the Rhetoric to Alexander. Additionally,
they examine the argument over when the different parts of oration
were formalized in rhetorical theory, illustrating how an 'old
school' focus on vocabulary can provide fresh perspectives on
persistent questions.
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