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Consumption and Life-Styles - A Short Introduction (Hardcover, 1st ed. 2018)
Loot Price: R1,709
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Consumption and Life-Styles - A Short Introduction (Hardcover, 1st ed. 2018)
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This book takes an interdisciplinary approach to the world of
consumption, covering different topics and including sociological,
economic and marketing aspects. The term 'consumption' is vague and
even in academic disciplines the term is used in a variety of ways.
Consumption research asks how earnings and spending are related to
each other. More generally, consumption research investigates how
people, social classes or societies realize their consumption
practices. The question of how consistent preference structures are
due to changing empirical backgrounds of time, space and related
culture is frequently asked. Which context variables (historical
time, geographical framework, cultural background) specify the
practice of consumption and in which way do attributes such as age,
gender, class, occupation and life-style have their own impacts on
the way in which consumption is realised? This book will be of
interest to researchers working in economics, sociology, marketing,
aesthetics and design, anthropology and communication studies.
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