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Understanding Research Methods - A Guide for the Public and Nonprofit Manager (Hardcover)
Loot Price: R3,197
Discovery Miles 31 970
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Understanding Research Methods - A Guide for the Public and Nonprofit Manager (Hardcover)
Series: Public Administration and Public Policy
Expected to ship within 12 - 17 working days
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Managers and administrators in the public-policy and nonprofit
sectors rely heavily on analytical skills to quickly pore through a
massive amount of research. They dissect it and apply specific,
useful data that can inform critical policy changes and help them
improve their organization's overall performance and financial
position. To master this vital role, it is imperative that they and
their staff learn to be more efficient at collecting, analyzing and
evaluating research material, by discovering how to ask the right
questions and quickly discern valuable information from useless
data. A Blueprint to Streamline Every Aspect of the Research
Process Focusing on the entire research process from start to
finish, the compact but comprehensive Understanding Research
Methods: A Guide for the Public and Nonprofit Manager explores the
research designs and analytical tools that are the foundation for
decision-making. Relying more on concepts and analysis than on
mathematics, this text provides insight into the definition,
process, importance, and capabilities of research - addressing the
topic from the perspectives of both the producer of data and the
consumer who evaluates its usefulness. Broken down into three
sections, the book: Gives an overview of the research process, the
construction of measures, and research ethics Elaborates on
planning a research method, presenting common research designs used
by practitioners and the most useful, popular ways to collect data
Focuses on tools available to analyze and then communicate data -
specifically univariate and bivariate analyses This versatile text
is intended for dual uses - as a textbook for graduate and
undergraduate students in public and nonprofit administration and
public policy, and as a practical guide for the average
administrator. Both groups will learn how to develop proper
research questions, define specific research purposes, and form
hypotheses that avoid confusion in measurement and analysis.
Imparting basic practical knowledge, it outlines effective
approaches to gather accurate, relevant information and then
effectively interpret and communicate it.
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