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Books > Business & Economics > Business & management > Sales & marketing > Public relations
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Cengage Advantage Books: This is PR - The Realities of Public Relations, International Edition (Paperback, 11th edition)
Loot Price: R1,106
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Cengage Advantage Books: This is PR - The Realities of Public Relations, International Edition (Paperback, 11th edition)
Expected to ship within 10 - 15 working days
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Ideal for the beginning student or the experienced public relations
practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS,
Eleventh Edition, covers the world of public relations with a
strong emphasis on fundamentals such as history and research, as
well as emerging issues such as technology, ethics, and the
international aspects. With numerous examples, strategies, tactics,
and case studies, your students will have resources they can take
away from the classroom.
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