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The 2019 European Electoral Campaign - In the Time of Populism and Social Media (Hardcover, 1st ed. 2022)
Loot Price: R3,955
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The 2019 European Electoral Campaign - In the Time of Populism and Social Media (Hardcover, 1st ed. 2022)
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The 2019 European Electoral Campaign: In the Time of Populism and
Social Media examines political advertising during the 2019
elections to the European Parliament, which has become the largest
supranational campaign of its kind in the world. Based on a
research project funded by the European Parliament, and an archive
of more than 11,000 campaign items, the book draws on results from
a major content analysis covering every one of the 28 member states
involved. The 2019 European Electoral Campaign delivers a unique
comparative assessment on the state of political communication
within a European Union convulsed by momentous change. This book
will be of interest to scholars, researchers and students of
political communication, media, political science, history,
European (Union) studies as well as a wider readership including
politicians, political strategists, and journalists.
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