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Books > Reference & Interdisciplinary > Library & information sciences > Library, archive & information management
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Cybermetric Techniques to Evaluate Organizations Using Web-Based Data (Paperback)
Loot Price: R1,757
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Cybermetric Techniques to Evaluate Organizations Using Web-Based Data (Paperback)
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Cybermetric Techniques to Evaluate Organizations Using Web-Based
Data proposes a complete and multifaceted analysis model,
integrating quantitative and qualitative measures (extracted from
web usability, SEO and design interaction metrics and evaluations)
with a purpose of finding potential correlations. It also includes
metrics from new social media platforms, metrics related to the
interaction among companies, impact filtering according to
different entity categories, innovation and scientific activities
and media presence. This model is then applied to test feasibility
and accuracy. Different statistical methods and tests are also
applied to guide data gathering and analysis.
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