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Universities and the Occult Rituals of the Corporate World - Higher Education and Metaphorical Parallels with Myth and Magic (Paperback)
Loot Price: R1,270
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Universities and the Occult Rituals of the Corporate World - Higher Education and Metaphorical Parallels with Myth and Magic (Paperback)
Series: Routledge Research in Higher Education
Expected to ship within 12 - 17 working days
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Universities and the Occult Rituals of the Corporate World explores
the metaphorical parallels between corporatised, market-oriented
universities and aspects of the occult. In the process, the book
shows that the forms of mystery, mythmaking and ritual now common
in restructured institutions of higher education stem from their
new power structures and procedures, and the economic and
sociopolitical factors that have generated them. Wood argues that
universities have acquired occult aspects, as the beliefs and
practices underpinning present-day market-driven academic discourse
and practice weave spells of corporate potency, invoking the
bewildering magic of the market and the arcane mysteries of
capitalism, thriving on equivocation and evasion. Making particular
reference to South African universities, the book demonstrates the
ways in which apparently rational features of contemporary Western
and westernised societies have acquired occult aspects. It also
includes discussion of higher education institutions in other
countries where neoliberal economic agendas are influential, such
as the UK, the USA, the Eurozone states and Australia. Providing a
unique and thought-provoking look at the impact of the
marketisation of Higher Education, this book will be essential
reading for academics, researchers and postgraduate students
engaged in the study of higher education, educational policy and
neoliberalism. It should also be of great interest to academics in
the fields of anthropology, folklore and cultural studies, as well
as business, economics and management.
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