Franchising is one of the major engines of business expansion and
job creation globally. The Handbook of Research on Franchising
contains original work by leading franchise scholars from around
the world who offer new insights into entrepreneurial behavior,
organizational forms, regulation, internationalization and other
contemporary issues relating to this dynamic business strategy. The
book will provide readers with a base of knowledge about the
entrepreneurial opportunities and behaviors of franchisors and
franchisees as well as explore the forms that franchise
organizations may take, the regulation of franchise companies, how
franchisors and franchisees relate to one another, the development
of the franchise model, franchising in emerging markets, social
franchising and more. It introduces theory and sets the agenda for
future research and adds to education and practice. Practitioners
will benefit from the high quality scientific research, and
scholars will find exciting opportunities for contributing to the
body of knowledge on a subject that has not received sufficient
attention. The research contained in this book will also be of
value to franchisors, franchisees, service providers and government
regulators. Contributors include: E.H. Aliouche, I. Alon, P.
Amadieu, G. Basset, G.J. Castrogiovanni, M. Chaudey, G. Cliquet, E.
Croonen, L. Dada, M. de los Dolores Santarriaga Pineda, C. Di
Lernia, A. Du Toit, T. Ehrmann, R.W. Emerson, M. Fadairo, L.
Frazer, N. Gorovaia, A. Grace, M. Grunhagen, F. Hoy, M.
Jell-Ojobor, M. Kacker, P.J. Kaufmann, F. Lafontaine, C. Lanchimba,
B. Lawrence, M. Madanoglu, B. Meiseberg, A. Paswan, R. Perrigot, K.
Picot-Coupey, C. Pietrafesa, F. Sadeh, F.C. Soto Ramirez, R.
Stassen, O. Streed, A. Terry, J.-L. Viviani, A. Watson, D.H.B.
Welsh, J. Windsperger, F.A. Zafeiropoulou
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