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Sensory Evaluation Techniques (Hardcover, 5th edition)
Loot Price: R4,565
Discovery Miles 45 650
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Sensory Evaluation Techniques (Hardcover, 5th edition)
Expected to ship within 9 - 15 working days
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This new edition of a bestseller covers all phases of performing
sensory evaluation studies, from listing the steps involved in a
sensory evaluation project to presenting advanced statistical
methods. Like its predecessors, Sensory Evaluation Techniques,
Fifth Edition gives a clear and concise presentation of practical
solutions, accepted methods, standard practices, and some advanced
techniques. The fifth edition is comprehensively reorganized,
revised, and updated. Key highlights of this book include: A more
intuitive organization Statistical methods adapted to suit a more
basic consumer methodology Rearranged material to reflect advances
in Internet testing New time-intensity testing methods New chapters
on advanced sensory processes, quality control testing, advertising
claims, and business challenges New material on mapping and
sorting, graph theory, multidimensional scaling, and flash
profiling techniques Explanations of theories of integrity,
amplitude, and balance and blend Updated appendices for spectrum
method scales Updated references Sensory Evaluation Techniques
remains a relevant and flexible resource, providing how-to
information for a wide variety of users in industry, government,
and academia who need the most current information to conduct
effective sensory evaluation and interpretations of results. It
also supplies students with the necessary theoretical background in
sensory evaluation methods, applications, and interpretations.
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