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Digitized - Industry Transformation and Disruption through Entrepreneurship and Innovation (Paperback)
Loot Price: R443
Discovery Miles 4 430
You Save: R784
(64%)
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Digitized - Industry Transformation and Disruption through Entrepreneurship and Innovation (Paperback)
Series: Emerald Points
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List price R1,227
Loot Price R443
Discovery Miles 4 430
You Save R784 (64%)
Expected to ship within 9 - 15 working days
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Over the past ten years, industries such as music, retail,
journalism, advertising, and health information have experienced
massive and wrenching disruption. Dominant players have been
displaced and often marginalized by innovative, entrepreneurial
competitors. The same digital transformation has now migrated to
more traditional sectors. Just as the Industrial Revolution created
distinct winners and losers, so the digital era has led to a
climate where individuals, companies, and even entire industries
and countries will either thrive or fall hopelessly behind. Gali
Einav and a strong group of international contributors offer a
guide to this brave new world in a timely collection that combines
academic insights and entrepreneurial case studies focused on
digital innovation. A first section brings together academic
thought-leaders to offer in-depth perspectives on changes in the
digital domain, and focusing these insights around real-world
examples, a second section showcases insights into four technology
startups that have disrupted their industries through digital
innovation. By exploring the effect of disruptive technologies
within media, health, music, and employment, this book helps
readers to take their next steps into the digital future. For its
combination of academic rigor and practical, real-world case
studies, Digitized is essential reading both for researchers of
innovation and entrepreneurship and for innovators and
entrepreneurs across industries.
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