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Transitioning Media in a Post COVID World - Digital Transformation, Immersive Technologies, and Consumer Behavior (Hardcover, 1st ed. 2022) Loot Price: R4,727
Discovery Miles 47 270
Transitioning Media in a Post COVID World - Digital Transformation, Immersive Technologies, and Consumer Behavior (Hardcover,...

Transitioning Media in a Post COVID World - Digital Transformation, Immersive Technologies, and Consumer Behavior (Hardcover, 1st ed. 2022)

Gali Einav

Series: The Economics of Information, Communication, and Entertainment

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Loot Price R4,727 Discovery Miles 47 270 | Repayment Terms: R443 pm x 12*

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This book provides a unique overview of the digital transformation media industries have experienced following the COVID-19 pandemic. Industries addressed include television, art, gaming, and music. The book investigates the impact of immersive technologies on various media. It examines in-depth changing consumer behavior in the digital space. This includes development of new content models based on creative thinking, digital collaboration models and personalized psychologically based analysis of digital consumer behavior.

General

Imprint: Springer Nature Switzerland AG
Country of origin: Switzerland
Series: The Economics of Information, Communication, and Entertainment
Release date: April 2022
First published: 2022
Editors: Gali Einav
Dimensions: 235 x 155mm (L x W)
Format: Hardcover
Pages: 132
Edition: 1st ed. 2022
ISBN-13: 978-3-03-095329-4
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
LSN: 3-03-095329-7
Barcode: 9783030953294

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