Business Systems Review - Volume 2, Issue 1 - January-June 2013 (Paperback)

Volume 2, Issue 1 - January-June 2013 - The Relationship between Service Quality, Economic and Switching Costs in Retail Banking (Faruk An l Konuk, Filiz Konuk) - Reationship between Energy Consumption and Economic Growth: Empirical Evidence for Malaysia (Mohd Shahidan Shaari, Nor Ermawati Hussain, Mohammad Shariff Ismail) - Shifting the Paradigm of Return on Investment: Towards a Composite Index to Measure Overall Corporate Performance (Roland Bardy, Maurizio Massaro) - Organizing Innovation: Do Management Control Systems Contribute to Knowledge Management? (Maurizio Massaro, Roland Bardy, Filippo Zanin) - Interest Rate Risk in Banking: a Theoretical and Empirical Investigation through a Systemic Approach (Enzo Scannella, Dario Bennardo) - Insights about Integrated Marketing Communication in Small-and-Medium-sized Italian Enterprises (Annamaria Esposito) - Viral Marketing Communication: just sales or more? (Angela Carida, Maria Colurcio) - Human Decision Making in Business. Implications and application operations of neuroscience for business decisions (Thomas Baumann, Hans-Dietrich Haasis, Tina Nehlsen-Pein) - Productivity increase within reformation process based on motivation theories application (Konstantinos Zapounidis, Glykeria Kalfakakou, Georgios Aretoulis)

General

Imprint:	Createspace Independent Publishing Platform
Country of origin:	United States
Series:	Business Systems Review, 2
Release date:	July 2013
First published:	July 2013
Editors:	Gandolfo Dominici • Federica Palumbo
Authors:	Business Systems Laboratory
Dimensions:	280 x 216 x 10mm (L x W x T)
Format:	Paperback - Trade
Pages:	150
ISBN-13:	978-1-4909-0506-8
Categories:	Books > Business & Economics > Business & management > General
LSN:	1-4909-0506-5
Barcode:	9781490905068

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