Entrepreneurship - Venture Initiation, Management and Development (Hardcover, 2nd edition)

The authors present core concepts of entrepreneurship in an easy-to-follow, logical sequence. Starting with basic definitions and an overarching conceptual framework in Part I, the book then addresses topics pertaining to Venture Initiation (Part II), Venture Management (Part III), and Venture Development (Part IV). Each chapter contains a case study in which a real-life entrepreneur, who confronts the issues of growth and competition, is followed. Venture initiation and development are key components of this book. Entrepreneurship has all the standard features that entrepreneurs-in-training need. The book's strength, however, lies in the clear, straightforward, and logical manner in which the various topics within this complex subject are presented. The book also includes learning objectives, outlines, terms, and review questions.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	October 2013
First published:	2014
Authors:	George Vozikis • Timothy Mescon • Howard Feldman • Eric W. Liguori
Dimensions:	254 x 203 x 35mm (L x W x T)
Format:	Hardcover - Cloth over boards
Pages:	472
Edition:	2nd edition
ISBN-13:	978-0-7656-3113-8
Categories:	Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
LSN:	0-7656-3113-X
Barcode:	9780765631138

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