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The Economics of the Mass Media (Hardcover) Loot Price: R9,336
Discovery Miles 93 360
Repayment Terms: R875 pm x 12*
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The Economics of the Mass Media (Hardcover): Gillian Doyle

The Economics of the Mass Media (Hardcover)

Gillian Doyle

Series: The International Library of Critical Writings in Economics series

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Loot Price R9,336 Discovery Miles 93 360 | Repayment Terms: R875 pm x 12*

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The study of the mass media has flourished over recent decades. Whereas media and communications have traditionally been studied via the lens of sociology or other non-economic disciplines, the perspectives and frameworks offered by economics are now properly recognised as central to our understanding of the organization and behaviour of the mass media - a fact reflected in this unique collection. As more and more economists have turned their attention to media firms and industries, a rich and diverse body of literature has emerged. The articles drawn together in this volume present a survey of the papers that have contributed in important ways to this developing field of enquiry.

General

Imprint: Edward Elgar Publishing Ltd
Country of origin: United Kingdom
Series: The International Library of Critical Writings in Economics series
Release date: November 2006
Editors: Gillian Doyle
Dimensions: 244 x 169 x 42mm (L x W x T)
Format: Hardcover
Pages: 672
ISBN-13: 978-1-85898-811-5
Categories: Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General
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LSN: 1-85898-811-X
Barcode: 9781858988115

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