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Chance or Choice - Unlocking Innovation Success (Hardcover)
Loot Price: R5,007
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Chance or Choice - Unlocking Innovation Success (Hardcover)
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Twenty-first century advances in technology, transportation, and
business models have enabled companies of all sizes to enter
markets once thought to be the exclusive domain of giant
enterprises. In this environment, innovation has emerged as the
competitive differentiator that will propel companies to become
global leaders.Supplying practical guidance for integrating
innovation throughout the organization, Chance or Choice: Unlocking
Innovation Success introduces the authors proprietary ENOVALE
methodology. ENOVALE is a blueprint that provides leaders and
managers of any organization with a strategic framework to initiate
and maintain innovation and achieve a sustainable competitive
advantage.What makes this book different is that it originates from
decades of experience, cutting-edge research, and empirical
evidence. The results come from the authors work on Project Impact,
an ongoing multiyear global study to measure attitudes, opinions,
and disposition of different cultures towards innovation. Expanding
on the current definition of innovation, the book: Spells out a
detailed "how-to" approach for those responsible for innovation
leadership Outlines practical solutions and time-tested strategies
Emphasizes the role of the individual as the ultimate innovator
Presents concepts that are applicable across a range of industries,
including the services industry Rather than relegating innovation
to the RandD and engineering functions, the book extends the
ENOVALE framework into all functions of your organization. It also
details a project strategy useful for any type of innovation to
help you lead your teams in leveraging the innovative capabilities
valued by your customers and users. Throughout the book, the
authors outline the tools and concepts you will need to move your
organization from simply surviving to thriving in today's brutally
compe
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