Updated and enhanced in this new second edition, Dealmaking brings
together negotiation and auction strategies to provide the
jargon-free, empirically sound advice professionals need to close
the deal. Harvard Program on Negotiation chair Guhan Subramanian
provides a lively tour of both negotiation and auction theory, then
takes an in-depth look at a hybrid theory, outlining three specific
strategies readers can use in complex dealmaking situations. Along
the way, he examines case studies as diverse as buying a house,
haggling over the rights to a TV programme and participating in the
auction of a multimillion-dollar company. Informed by meticulous
research, field experience and classroom-tested strategies,
Dealmaking offers essential insights for anyone involved in buying
or selling everything from cars to businesses.
General
Imprint: |
W W Norton & Co Inc
|
Country of origin: |
United States |
Release date: |
September 2020 |
Authors: |
Guhan Subramanian
|
Dimensions: |
242 x 162 x 23mm (L x W x T) |
Format: |
Hardcover - Cloth over boards
|
Pages: |
256 |
Edition: |
Second Edition |
ISBN-13: |
978-0-393-35839-1 |
Categories: |
Books >
Business & Economics >
Business & management >
General
|
LSN: |
0-393-35839-9 |
Barcode: |
9780393358391 |
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