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Books > Business & Economics > Industry & industrial studies > Service industries > Financial services industry
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Financial Behavior - Players, Services, Products, and Markets (Hardcover)
Loot Price: R2,301
Discovery Miles 23 010
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Financial Behavior - Players, Services, Products, and Markets (Hardcover)
Series: Financial Markets and Investments
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Financial Behavior: Players, Services, Products, and Markets
provides a synthesis of the theoretical and empirical literature on
the financial behavior of major stakeholders, financial services,
investment products, and financial markets. The book offers a
different way of looking at financial and emotional well-being and
processing beliefs, emotions, and behaviors related to money. The
book provides important insights about cognitive and emotional
biases that influence various financial decision-makers, services,
products, and markets. With diverse concepts and topics, the book
brings together noted scholars and practitioners so readers can
gain an in-depth understanding about this topic from experts from
around the world. In today's financial setting, the discipline of
behavioral finance is an ever-changing area that continues to
evolve at a rapid pace. This book takes readers through the core
topics and issues as well as the latest trends, cutting-edge
research developments, and real-world situations. Additionally,
discussion of research on various cognitive and emotional issues is
covered throughout the book. Thus, this volume covers a breadth of
content from theoretical to practical, while attempting to offer a
useful balance of detailed and user-friendly coverage. Those
interested in a broad survey will benefit as will those searching
for more in-depth presentations of specific areas within this field
of study. As the seventh book in the Financial Markets and
Investment Series, Financial Behavior: Players, Services, Products,
and Markets offers a fresh looks at the fascinating area of
financial behavior.
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