Popular culture has long been a site which articulates the
complexities and diversities of the everyday life of the nation.
People, society, nation all confront, negotiate and internalize or
exclude the variegated and nuanced forms of popular culture in
their own ways from time to time. Popular culture thus represents
people, redefines society, and, to be bold, reconditions humanity.
Asia Annual 2008: Understanding Popular Culture attempts to reveal
at least part, if not whole, of the processes of how significant
variegated aspects of popular culture was/has become for parts of
Asia and particularly for India politically, socially,
economically, culturally and emotionally.The volume is an
interdisciplinary effort designed to respond to the growing
interest in popular culture throughout Asia. It intends to address
the changing intellectual ways of constructing, reconstructing,
de-constructing, texts and activities as popular culture. Popular
culture, in such context, is a broad canvas to incorporate lived
and textual cultures, the mass media, ways of life and discursive
modes of representation. Central to the formation of these popular
cultures are articulations of the economic, social and political
spheres, and the volume offers contributions that highlight these
issues. Asian popular culture is of interest to cultural, media,
film, and sports studies, as well as social geography, history,
business management, international relations, area and diaspora
studies, post-modern and post-colonial theoretical formulations.
The volume therefore intends to bring together scholars who offer
critical appreciation on various forms of popular culture within
Asia and across its borders. It thus attempts innovative
discussions and debates on the emergence and vibrancy of new forms
of social, cultural and political strategies and representations of
popular culture in literature, film, music, theatre, sport, media,
advertisement, science, politics and visual cultures.
General
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