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Kundenorientierung im Touristikmanagement (German, Hardcover, 2nd 2., Unwesentl. Verand. Aufl. R ed.) Loot Price: R2,553
Discovery Miles 25 530
Repayment Terms: R239 pm x 12*
You Save: R714 (22%)
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Kundenorientierung im Touristikmanagement (German, Hardcover, 2nd 2., Unwesentl. Verand. Aufl. R ed.): Harald Bastian, Karl...

Kundenorientierung im Touristikmanagement (German, Hardcover, 2nd 2., Unwesentl. Verand. Aufl. R ed.)

Harald Bastian, Karl Born, Axel Dreyer

Series: Lehr- Und Handbucher Zu Tourismus, Verkehr Und Freizeit

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List price R3,267 Loot Price R2,553 Discovery Miles 25 530 | Repayment Terms: R239 pm x 12* You Save R714 (22%)

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Konsequente Kundenorientierung ist der Schlussel zum Erfolg, und das Buch bietet dazu das notwendige Wissen in bezug auf wichtige Fragestellungen in der Touristik. Ausgehend von strategischen Uberlegungen werden - gepragt von den Praktikern der TUI, Europas grosstem Reiseunternehmen - Ansatze aufgezeigt, wie Kundenorientierung bei der Produktgestaltung, in der Servicekette des Reisens und dem Einsatz neuer Medien (Internet, Call Center) realisiert werden kann."

General

Imprint: Walter De Gruyter Inc
Country of origin: United States
Series: Lehr- Und Handbucher Zu Tourismus, Verkehr Und Freizeit
Release date: October 1999
Editors: Harald Bastian • Karl Born • Axel Dreyer
Dimensions: 244 x 170 x 24mm (L x W x T)
Format: Hardcover - Sewn / Cloth over boards
Pages: 403
Edition: 2nd 2., Unwesentl. Verand. Aufl. R ed.
ISBN-13: 978-3-486-25304-7
Languages: German
Categories: Books > Business & Economics > Economics > General
Books > Business & Economics > Industry & industrial studies > Transport industries > General
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LSN: 3-486-25304-2
Barcode: 9783486253047

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