Already among the most important sectors of the US economy, the
entertainment and media industries are continuing to grow
worldwide. Fully updated, the tenth edition of Entertainment
Industry Economics is the definitive reference on the economics of
film, music, television, advertising, broadcasting, cable, casinos,
publishing, arts and culture, performing arts, toys and games,
sports, and theme parks. Its synthesis of a vast amount of data
provides an up-to-date guide to the economics, financing,
accounting, production, marketing, and history of these sectors in
the United States and countries across the globe. This edition
offers new material on streaming services, the relationship between
demographics and entertainment spending, electromagnetic spectrum
for broadcasters, and revised FASB accounting rules for film and
television. Financial analysts and investors, economists, industry
executives, accountants, lawyers, regulators, and journalists, as
well as students preparing to join these professionals will benefit
from this invaluable source.
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