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Persuasive Technology - Third International Conference, PERSUASIVE 2008, Oulu, Finland, June 4-6, 2008, Proceedings (Paperback, 2008 ed.)
Loot Price: R1,473
Discovery Miles 14 730
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Persuasive Technology - Third International Conference, PERSUASIVE 2008, Oulu, Finland, June 4-6, 2008, Proceedings (Paperback, 2008 ed.)
Series: Lecture Notes in Computer Science, 5033
Expected to ship within 10 - 15 working days
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Until recently, mostsoftwareapplications and
technologiesweredeveloped wi- out much thought to how they
in?uenced their users. This perspective is cha- ing.Today,
industryexpertsandacademicsareembracingapurposefulapproach to
persuasive design. In an industry context, designing for persuasion
is bec- ingessentialforsuccess.Inacademicsettings,
thestudyofpersuasivetechnology illuminates the principles that
in?uence and motivate people in di?erent aspects of their lives.
Persuasive technology is rapidly growing into a major discipline,
sometimes referred to as captology or the study of computers as
persuasive technologies. The previous Persuasive conferences held
in Eindhoven (2006) and Stanford (2007) were infused with an
energetic spirit and a large attendance, including representatives
from both academia and industry. Persuasive 2008, hosted in Oulu,
Finland in early June, was jointly or- nized by the University of
Oulu, Finland and Aalborg University, Denmark. The northern
location of Oulu, only some two hours away from the Arctic Circle,
o?ers sunlight 24 hours a day, allowing conference participants to
experience the midnight sun. This three-day conference placed
persuasive technology on a ?rm scienti?c footing with an emphasis
on social, psychological, rhetorical and ethical issues. Featuring
full and short papers, posters and panels, Persuasive2008
highlighted new knowledge in the understanding and design of
persuasive technology. The event brought together researchers,
practitioners, and industry professionals - terested in this
important new ?eld. Research themes of the conference included
motivationaltechnology, persuasivegames, smartenvironments, Web2.0,
mobile persuasion, well-being and health behavior. In addition,
attendees and part- ipants explored the theory and ethics of
persuasive technology, social and - ganizational issues, business
models for persuasive systems, and conceptual and theoretical appro
General
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