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When Businesses Cross International Borders - Strategic Alliances and Their Alternatives (Hardcover)
Loot Price: R2,671
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When Businesses Cross International Borders - Strategic Alliances and Their Alternatives (Hardcover)
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Business firms are currently being forced to make a variety of
changes to respond to both threats and opportunities in the
international economy. This volume examines in detail the many ways
successful companies establish a presence in overseas markets. The
authors classify operations in the international environment into
four categories. First, companies that do not want to actually
establish local production facilities can export directly to
targeted markets or engage in turnkey operations. Historically,
this has been one of the most important means of acquiring
international markets and continues to be a viable strategy today.
Second, establishing contractual relationships with foreign
companies is effective when a firm does not want to operate a
wholly earned subsidy. Third, operating wholly owned facilities in
other nations is one of the most preferred methods of gaining and
maintaining a presence overseas. Firms typically employ this
strategy either by building new facilities or by merging with or
acquiring existing companies. The authors demonstrate how the
approach used by business depends on the nature of the obstacles a
host government places before foreign commerce.
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